KEURIG
ART DIRECTOR · 2021 – 2023
Directed launch video creative for the new K+Iced brewer — leveraging ASMR-driven social trends to connect with a Gen-Z audience. Featured across major retailers, including Target, Walmart, Amazon, and Keurig.com.
Campaign
Art Director / Misung Kwon
Associate Creative Director / Marcos Cantos
Production Designer / Nathan Beaman
Integrated Producer / Melissa Kosmaczewski