POPPIN

Concept Project · BFA Thesis Exhibition

How Millennials Work — a campaign celebrating the chaotic, plant-filled, dog-on-lap reality of modern work culture. On a Zoom call, shirt on top, underwear below the waist. A space completely taken over by plants. Trying to work with a huge dog on your lap, barely typing. We all know what I'm talking about. Hand-illustrated, full of personality, and built around Poppin's bold, color-popping brand identity.

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HAND BOOK

Millennials?

We were born in the early 1980s to mid-1990s. We work differently than any other generation and we are proud of it. Here are some ways you can try to be as cool as we are. 

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POP UP BREAKS 

Taking small breaks gives fresh energy, pop up alarm for a small break will notice where to get avocado toast in the morning and coffee at 3 pm walking distance from your work.